Master On-Page SEO, Siloing, and Advanced Schema Markup
Our hands-on, practical course will equip you with the in-depth knowledge and the advanced skills necessary to implement On-Page SEO strategies, leverage the power of content siloing, and understand the nuances of Advanced Schema Markup.
Clear training and support to start implementing right away
unlock the power of
The Ultimate SEO Masterclass
One of the most crucial areas for any online business or digital marketer is Search Engine Optimization (SEO). It’s a complex field, constantly changing, and requires a sophisticated understanding of various techniques and methodologies.
Gain a competitive edge by learning solid strategies that will make a lasting difference for your business or your clients. Know and understand what search engines are looking at on your site and deliver what it takes to optimize your pages and your website. Understand detailed audit reports and see clearly how to implement strategies right from day one!
Propel your Digital Marketing Skills to New Heights
and be able to implement from day 1
This course is necessary if you’re a digital marketer, web developer, content creator, or an ambitious entrepreneur looking to increase your website’s visibility, boost organic traffic, and rank higher in search engine results.
What Sets Our Course Apart
Expert Instruction: This course is led by industry expert Terry Samuels, a seasoned SEO specialist with a track record of delivering results.
Practical Learning: Our curriculum emphasizes hands-on learning with live demonstrations and real-world examples.
Interactive FAQs: Our weekly FAQ sessions allow you to have your questions answered directly by the experts.
Exclusive Resources: Access a wealth of resources, including slide presentations, lesson summaries, and more.
Post-Course Support: After the course, you’ll continue to have access to our team of experts for any follow-up questions or support.
Don’t miss this chance to elevate your SEO skills, boost your website’s rankings, and drive your online success to new heights!
Testimonials from our students:
Terry’s style of teaching is so easy to follow and understand. He’s very personable and helps his students when they are struggling to understand something. I do enjoy learning about on page and all that goes into it from SEO University.
This is one of the best SEO classes you can find online, and the fact that you’re reading this now means you are one of the few SEO’s who know what is going on with Google search. Join us in the next round of classes and master the foundations of SEO.
Terry’s On-Page SEO and Schema class has outdone itself. This is my third time through and it just keeps getting better and better. He teaches with a passion and doesn’t leave anything out like other courses. This is more of a Mastermind than a course. Definitely high-level! Thank you for all you do Terry.
The on page and schema course Terry teaches is amazing. He and his team go above and beyond to be available to help you every step of the way. He showed examples of what he is using and what is working TODAY. Not only do you get to ask ANYTHING during the classes themselves, but he provides the recordings and templates to work with. So you can review and rehash anything that didn’t quite click the 1st time… which for me is VERY necessary. When I can review things over and over, it really helps me work through new concepts and work out how I can apply to existing businesses I’m working on. I have been doing SEO for years and this stuff is not taught at SEO events. I fully believe I will be a much better SEO after doing this course and highly recommend it to anyone looking to kick their skills up a notch. A++
course outline
SEO University was crafted with growth and success at heart. Our tailored course material is painstakingly designed to turn you into a high-caliber SEO strategist with a deep understanding of leveraging the framework of on-page for remarkable outcomes.
SEO Setup and Optimization
Tuesday = TBD – 8 am PST | Friday = FAQs TBD – 2 pm PST
Understanding what search engines are looking for and why they are or are not ranking your site favorably can seem intimidating until you understand the necessary formula and structure. Modifying for search is a detailed and organized list of do’s and don’t’s,
But that’s not all. What does it take to engage people? Is the content for search engines the same as for the end user? Learn how to create a balance and deliver optimized content that communicates and converts.
- Overview of On-Page SEO: Importance and Relevance in Digital Marketing
- Anatomy of a well-optimized webpage
- Keyword and Intent Research
- Meta Tags: Titles, Descriptions.
Advanced On-Page SEO Techniques and CRO
Tuesday = TBD – 8 am PST | Friday = FAQs TBD – 2 pm PST
Information & Overview
Is there a secret number for how many titles and keywords you need to have on the pages of your website? Is 432 enough? Where and how do you begin understanding the key concepts and implementation strategies? Utilizing tools and feedback to ensure that you are doing enough. How do you determine the best return on investment of your time and resources?
- Optimizing Headers, Images, and URL Structures
- Utilizing Internal and External Links
- CRO Introduction and Implementation
- Implementing Keywords and Latent Semantic Indexing
Introduction to Siloing, Strategies, and Best Practices
Tuesday = TBD – 8 am PST | Friday = FAQs TBD – 2 pm PST
Information & Overview
Creating a site structure and organization is a foundational process all sites should use when starting a website build; it’s a great way to navigate traffic and create a detailed flow for your users. It is a recommended method of architecting your site content and communicates subject expertise and authority to search engines. It gives visitors a clear path while establishing a logical hierarchy of related pages.
We all have seen websites that lack proper siloing and the confusion it creates not only for bots but also for visitors.
- Understanding the Concept of Website Siloing
- Benefits of Siloing: How it Impacts SEO
- Website Structure: Organizing your content into silos
Building Web Pages Live
Tuesday = TBD – 8 am PST | Friday = FAQs TBD – 2 pm PST
Information & Overview
Building Different Types of Web Pages
- Home Page
- Service Page
- Local Page
- Product Page
- Blog Page
Introduction to Advanced Schema Markup
Tuesday = TBD – 8 am PST | Friday = FAQs TBD – 2 pm PST
Information & Overview
Imagine giving the search engines precisely what they are looking for on a silver platter: a straightforward list of who you are, what you do, why you are unique, and everything spelled out in a clear, concise list. No colors, pictures, or animations to distract the bots and in a language they clearly understand (semantic vocabulary). Learn the basics and their relevance to SEO, how to implement schema, and understand the different types.
- Understand the basics of schema markup and its relevance to SEO.
- Learn about various types of schema and how they can be implemented.
- Familiarize with tools and resources for creating and testing schema.
Implementing and Testing Advanced Schema
Tuesday = TBD – 8 am PST | Friday = FAQs TBD – 2 pm PST
Information & Overview
Multiple tools promise to create, implement, and test schema markup, but which are accurate? How do you know? Are there errors that you didn’t know about? Schema can be robust for advancing rankings on your site or a specific page. Still, it can also be incredibly detrimental if it is improper, has errors, or is not validated correctly.
- Step-by-step Guide to Implementing Schema Markup
- Tools for testing and validating Schema Markup
- Troubleshooting common Schema implementation issues
How do I know if this is right for me?